Issue-03 (09/2003)
Introduction to online business
Visit the Online-Shop of KRÜSS GmbH!
In the last few days it has become possible to purchase directly from KRÜSS via the Internet. Initially you will find here the new PocketDyne Bubble Pressure tensiometer.
In addition to a comprehensive description of the PocketDyne you also have the unique possibility of carrying out a virtual test of the product or of viewing it from all sides in a 360° panorama.
Visitors are also able to order this instrument simply via the Internet. The following credit cards are accepted: VISA, MasterCard and American Express; the request for card information takes place via a page with the highest degree of encryptation (128-bit SSL) to guarantee the greatest possible security.
With the Online-Shop KRÜSS has opened the door to online business.
Please step inside!
KRÜSS homepage with a new appearance
In the last few days the German pages of the KRÜSS homepage have appeared in a new design. For the current relaunch the concept has been completely revised and a uniform design developed.
Apart from the new, fresh appearance the visitor can expect many technical improvements which will make it easier to access important information. A search function can be used to search through the complete contents of the homepage.
A further important innovation is the optimized navigation: The simple and error-free JavaScript technique has made an important contribution to the improved user-friendliness of the page.
Several important menu items have been assembled under the term "Service": these include valuable information, for example the technical support pages, the information database and the email Newsletter archives.
As we have found the design to be so convincing we have decided to start immediately launching the German pages; the English pages will also appear in the new design at a later date.
To obtain an impression of the new design you are welcome to visit the German pages at any time.
KRÜSS GmbH honoured for innovative energy
- (from left to right): Dipl.-Ing. (FH) Carsten Gerber (Development Director Tensiometer), Dr. Alexander Bünz (Managing Director) and Dr. Udo Ohlerich (Director Sales and Marketing) being presented with the certificate
KRÜSS GmbH has been honoured for its outstanding performances in the fields of innovation and creativity by being included as one of the TOP100 medium-sized companies in Germany.
KRÜSS GmbH Wissenschaftliche Laborgeräte (Scientific Laboratory Instruments) of Hamburg is one of the leading innovators among German medium-sized companies. This is the tenth time that the renowned TOP100 initiative has honoured the innovative performances of medium-sized companies. A common feature of all honoured companies is their professional innovation management. This allows the optimal utilization of their existing potential on a long-term basis.
This honour ensures that KRÜSS is included in the book "TOP100 - Ausgezeichnete Innovatoren im deutschen Mittelstand". The patron of this project and publisher of the book is Lothar Späth.
The instrument specialist has been checked in four different fields: innovative climate and marketing were investigated, as well as innovative processes and organization and the promotion of innovations by the top management. The decisive factor for inclusion in the TOP100 is the degree to which the existing innovation potential is actually utilized.
The company from Hamburg produced outstanding performances in all categories and therefore is one of the TOP100 companies in 2003. 46 employees contribute to the innovativeness of the company, which has been manufacturing scientific instruments for more than 200 years. KRÜSS’s customers are looking for new solutions while KRÜSS itself is looking for new challenges. This is why the expert for developing and manufacturing of scientific instruments always has a lead over its competitors.